Baldwin & Co. builds custom websites, brands, content, and visibility systems designed around the business you actually have today — and where you want it to go next.
Explore Website PackagesYour website becomes the home base for everything else — your story, your work, your photos, your Google presence, your content, and the people trying to contact you.
You should not have to pay extra just so your website can be properly understood by Google and modern AI search tools.
Every website we build starts with search visibility built into the structure.
"SEO + GEO are built into every website we create. They are not upgrades or add-ons."
Basic Website
$2,500
One-timeSEO + GEO built in
A professionally designed website for businesses that need a strong, clear online home without a complicated website structure.
Includes Brand Clarity + Strategy. Before we build, we get clear on your message, audience, positioning, services, and direction so the website has the right foundation.
Premium Website
$6,000
One-timeSEO + GEO built in
For businesses that need more than a brochure website. Premium gives you a website that can grow, publish new content, showcase projects, capture leads, and stay current.
Includes Brand Clarity + Strategy + Brand Refresh. We refine your existing brand so the colors, typography, visual direction, messaging, and website feel like one complete identity.
SEO + GEO built in, plus an expanded content structure designed to support ongoing search visibility as the website grows.
You are not renting a template from Baldwin & Co. When your website is built, you receive access to the parts of the website you need to manage. Depending on your package, that can include adding projects, publishing news, updating photos, changing information, and keeping your business current.
We build it. We teach you. You control it.
If you already have strong professional photos, send them to us. If you don't, Baldwin & Co. can help plan and coordinate the photography and visual content needed to make your new website feel complete.
"The website gives the content a home. The content is what makes people stop and look."
Professional Content + Photography
Custom QuoteSometimes the website isn't the first problem. The business may need a clearer message, stronger visual identity, or a complete brand system first.
Building a website with us? Some branding is already included.
Basic Website includes Brand Clarity + Strategy.
Premium Website includes Brand Clarity + Strategy + Brand Refresh.
The branding services below are also available separately for businesses that are not currently building a website.
Brand Clarity + Strategy
Clarify the message, audience, positioning, direction, and what the business needs to communicate.
Included with every Baldwin & Co. website.Brand Refresh
For an existing business that needs its current look, message, colors, typography, or presentation cleaned up and brought forward.
Included with Premium Website projects.Complete Brand Identity
A full brand system for businesses that need to start over or build a professional identity from the ground up.
Need branding + a website?
We will build a custom project around both instead of forcing you into two disconnected packages.
Discuss My BrandSome clients want the keys and take it from there. Others want Baldwin & Co. to keep creating content, improving their visibility, and helping the business stay active online. Both options are perfectly fine.
There is no required monthly marketing contract.
SEO + GEO
Help search engines and AI tools understand your website.
Google Visibility Setup
Helps Google understand and display your business beyond the website, including your Google Business Profile and supporting business information.
SEO + GEO are included in every Baldwin & Co. website. Google Visibility Setup is a separate service.
$1,000 with Basic
Included with PremiumWe organize the information Google needs to clearly display your business — your Google Business Profile and the supporting details that help customers find and trust you.
Add Google Visibility$400/month
4 professionally written website articles each monthWe turn projects, milestones, company news, expertise, updates, and stories into useful website content that keeps your site active and gives search engines more information about your business.
$1,900/month
"Create it once. Make it work everywhere."
Your website article becomes the foundation — then we reshape it into content for the other places your customers are already looking.
$2,650/month
For businesses that want Baldwin & Co. helping with both content and the conversations happening around it. Includes everything in Content + Visibility, plus:
Community ManagementAdditional time billed at $150/hour.
Manage My Digital PresenceI NEED A WEBSITE
I NEED MY BRAND FIXED
I NEED HELP STAYING VISIBLE
Tell us where your business is now, what's not working, and where you're trying to go. We'll help determine what actually makes sense.